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2015 | ~10,000 Members in Israel

Leora Golomb, Co-Founder

Roni Yore, Co-Founder

Yaron Sfadyah, Business Development

Shir Ben-Amitai, Creative

Nir Melamed, Speakers Development

Failure is part of our everyday lives. We don't always succeed in doing the little things, and sometimes we make big decisions we regret. This applies doubly to entrepreneurs, as failing is unavoidable in a process of creating innovation. Still, no one likes to fail, and most people won't admit they’ve made wrong decisions, which is exactly why Fuckup Nights Tel Aviv was founded. Fuckup Nights gives entrepreneurs the stage, confidence, and audience to share their stories of failure. The process enables them to reflect on their stories and learn from them, while giving the audience the courage to talk about failures in their office, among friends and partners.

Fuckup Nights is a global movement born in Mexico in 2012 with the goal to publicly share failure stories. It started in Tel Aviv in 2015 by Leora Golomb who failed herself and felt there was no place to share her story. Together with Roni Yore, they built a team of volunteers who have been running monthly events for the past 6 years, and a recently launched podcast, named 'The Failing Podcast' (in Hebrew). The community has over 10,000 members who come to hear and share stories of failure told by leading figures during monthly community events in Tel Aviv).

"We work with entrepreneurs, founders, investors, tech companies, and startups all year long, understanding how to look at failures as learning curves and how to grow from them," says Leora. "We teach how to talk about failures and how talking about them helps to achieve more in the long-term.”

The community's mission is to normalize the conversation around failure. "It’s a well known fact that over 90% of startups fail," says Roni Yore, "and almost every startup will pivot at some point. Our presence in the ecosystem is important to keep this narrative alive and healthy.”

Photos by Liron Cohen Aviv


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